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Small Businesses are the Heartbeat of America

Small businesses are the backbone of any thriving community and Eureka Springs is no exception. They infuse unique character and vitality into all the different parts of Eureka, offering goods and services that reflect the diverse tastes of the locals.

The Annual American Express Shop Small Event celebrates and reinforces this essence, encouraging consumers to explore the offerings of these unsung heroes.

This year, Shop Small Saturday takes place on Saturday, November 25, 2023. Please come visit Eureka Springs AND SHOP!

When shoppers choose to spend their dollars at local businesses, they're making an investment in the community. Studies have shown that a significant percentage of every dollar spent at a small business stays within the local economy, fueling growth, creating jobs, and nurturing a sense of collective prosperity.


One of the most enchanting aspects of this annual American Express Shop Small Event is the wide array of products and services available. From artisanal crafts to bespoke fashion, gourmet treats to one-of-a-kind home décor, shoppers are spoiled for choice. This carefully curated marketplace promises discoveries that can't be found anywhere else.


Here in Eureka Springs, shopping small is what we do. Beyond the merchandise, shopping small here offers immersive experiences that elevate the shopping journey. Interactive workshops, live demonstrations, and cultural showcases provide a deeper connection to the stories behind the products. Visitors have the chance to meet the makers, forging meaningful connections that transcend transactions.


Navigating the event is an adventure in itself and Eureka Springs enjoys making it extra special with giveaways and event programming. With so much to explore in our little Ozark oasis, our well-planned annual strategy ensures that you make the most of your visit.


Take note of any special events, workshops, or demonstrations that are happening as well. There is so much in Eureka Springs that will pique your interest.

Also, as you wander through the shops in town, be sure to engage with the shopkeepers. They are the heart and soul behind the products, and they're eager to share their stories with you. Don't be afraid to ask questions, whether it's about their creative process or the history of their business. The stories of all the people that found and relocated to Eureka are fascinating.

General Store 62 is a hidden gem, on Route 62, across the road from Eureka Springs' Harley Davidson Store. General Store 62 embodies the essence of small-town charm and hospitality. I am always enchanted by the store's quaint facade, and stepping inside is like entering a time capsule of rustic elegance.

I am always greeted with a warm smile and a genuine eagerness to assist. The staff's knowledge and passion for the products they offered was evident, making my browsing experience all the more delightful.

The store itself is a treasure trove of unique finds. General Store 62 carefully curates a selection of goods that pay homage to the local culture and artisans. From handcrafted jewelry to vintage-inspired home decor, every item seems to tell a story.

General Store 62 is not just a store; it's an experience. The owners have created a space that invites visitors to slow down, explore, and appreciate the craftsmanship that goes into each product. I found myself engrossed in conversations with fellow shoppers, sharing recommendations and stories about our favorite finds.


Karin Emde, the owner of General Store 62 did an exceptional job creating a one-of-a-kind product celebrating Eureka Springs, Arkansas called Eureka Springsopoly! You can purchase your very own game for $40.00 at General Store 62 and, as expected, it's a huge hit with family and friends and brings all the usual 'monopoly feels' to the table.

In addition to its retail offerings, General Store 62 also has a delicious sit-down cafe experience. It's just so delightful ... and the food is made with fresh, quality ingredients and lots of love. Hats off to Karin and her family for making this such a special place in Eureka Springs.

General Store 62 is a shining example of a small-town establishment that goes above and beyond to create a memorable experience for its visitors. The passion for supporting local artisans, the welcoming atmosphere, and the carefully curated selection make this store a must-visit for anyone exploring the charm of Eureka Springs, Arkansas. While every corner of the American Express Shop Small Event holds its own treasures, there are certain attractions that stand out. So, while you are here, be sure to visit the many local artisan galleries like Curated Gallery & Gifts as well as Zarks Gallery, where skilled craftspeople showcase their handmade creations. From art, jewelry, intricately carved woodwork to beautifully woven textiles, you'll find pieces that embody the spirit of craftsmanship.


For those with a penchant for culinary delights, Tummy Ticklers is a must-see. Tummy Ticklers Kitchen Store is a popular tiny shop, jam-packed with unusual and useful utensils, gadgets, jams, fresh coffee beans, loose teas, and Rada Cutlery. It’s tucked off the sidewalk, across from the Courthouse in downtown Eureka Springs, Arkansas.


Happy shopping, friends, and thank you for shopping small!❤️


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